About our Farming Practices

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We deeply care for our farmland.  We are not all about yield, but about the quality and vitality of what we bring to the farmer’s market and to your plate.  We know that the nutrition in your produce comes from our soil and we work hard to care for this resource.  According to the Soil Science of America, “Soils sustain life”.  At the most basic level, soil supports and nourishes the plants we eat.

Healthy soil makes for clean, safe water.  Soil is a non-renewable resource and taking care of it is essential for our future!  Soil organisms are the source of many important medicines used to treat many diseases and healthy soil supports a diverse population of micro-organisms.

We conduct extensive soil testing to properly maintain essential nutrients and soil structure. We use natural fertilizers from spoiled produce and livestock whenever possible.  We plant cover crops like rye and sorghum to prevent soil erosion and replenish nutrients when plowed under.  We regularly rotate our crops, ensuring the soil is not stressed or stripped of nutrients.  We pump water from a pond on site and keep the ditches clear to ensure proper drainage takes place.  We pick our produce at the height of ripeness, wash it, and pack it in coolers.  Our goal each year is to leave the land better than when we started.  We farm 20 acres of muck land in Jenison, where the original farm was established, and over 250 acres in Zeeland.

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Sustainable Farming:

We strive to only use chemicals when the quality of the crop is threatened by pests or disease. We use biological and natural disease prevention solutions as much as possible. This helps minimize exposure to unnecessary chemicals and to ensure that your produce is healthy, nutritious, and delicious. The appearance may not be perfect but we try hard to balance sustainable production practices with a product that you are proud to bring home to your family. We strongly believe in protecting the resources we have been blessed with. We strive to keep the land and crops we have at their healthiest. Our soil is tested on a regular basis for nutrients. This helps us plant more sustainably by showing us what produce is going to work well in certain areas by helping replenish the ground's nutrients or which ones will harm the soil by taking nutrients its already low on. Knowing what's in our soil helps us rotate our crops in the best way possible so that we can continue getting a good yield while protecting the soil. We also have lots of honey bees on our farm which helps pollinate much of our produce. They also provide the honey that we sell at our markets. 

Our grandpa is a testament to hard work ethic, faithfulness, and has a passion for doing what he loves.

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Our History

In 1902, Dutch immigrants, Marinus & Maria Staal, settled in Jenison, Michigan on muck land that posesses rich, black soil.  They built a homestead and barns and began living their dream with their two children, Cornelius and Catherine. 

In the mid -1920's, Casey Visser, of Jenison, came along as a hired hand for Marinus. He fell in love with Marinus' daughter and they married in 1928. Catherine and Casey continued her father's dream and the farm was soon named Visser Farm. They raised ten children and their eldest, Minard, took interest in the business.  


In 1953, Minard married Anna Meekhof. They had three children: Douglas, Beverly, and Philip.    

In 1970, Minard and Anna purchased our Zeeland location. This allowed the farm to expand greatly by providing room for coolers, washers, storage sheds, and greenhouses, in addition to the muck land in Jenison which provides rich growing conditions for our carrots, radishes, and green onions. In 1992, Anna passed away. Minard remarried Anna's sister, Alice, in 1994. In the summer of 2017, Alice passed away. Minard passed away from leukemia in March of 2019. It's a big adjustment living and working without him here everyday. 

Minard's youngest son, Phil, married Cindy Koetsier in 1980. They currently own and manage the farm's operations including our greenhouses. They can be found each week at the Holland Farmers Market. They have seven children: Casey, Andrew, Jo Ellen, Jacob, William, Luke, & Isaac.    


Case married Megan Schripsema in 2010.  He oversees our restaurant sales and deliveries and manages our Fulton Street Farmers Market. Megan contributes whenever she can and stays home with their two children, Anna & Charles.


Andrew is employed as a manager at Koops Inc, but still finds time to manage our Rockford Farmers Market each Saturday and helps in many other ways, including keeping track of many of our financials.


In 2011, Jo Ellen married Rob Havenaar. They reside in the Kalamazoo area with their children Rebecca, Phillip and Andrew. Jo Ellen enjoys helping at the Holland Farmers Market whenever she can.


Jacob married Shelby in January of 2016. Jake focuses on all our mechanical repairs, fieldwork, greenhouses, and also oversees the Shipshewana Flea Market and Grand Haven Farmers Market. Shelby also works at the farm and also manages the CSA program, social media pages, restaurant orders, website and works at the Grand Haven Market. Their first daughter, Elsa, was born in October of 2018.


William aids in our fieldwork and works hard to educate himself and oversee areas concerning irrigation, planting, fertilizing, etc. He also helps manage the employees on the farm. 


Luke helps out with lots of things on the farm but he is in charge of making sure the right produce is picked for market, loading market trucks and attending the Holland Market.   



 Ike also works at Koops Inc as an apprentice. He is also working on his journey man's card in machine building through GRCC. On Saturday's he can often be found helping out at the Holland Market. 


At 89 years old, Minard still enjoyed working in the fields on the tractor and overseeing things as much as possible.  Our grandpa is a testament to hard work ethic, faithfulness, and has a passion for doing what he loves.  

We are grateful for the many friends and family that continue to help in the greenhouses, at the farmers markets, in the fields, loading trucks, and so much more. Our hope is to continue the farming legacy that Marinus and Maria started all those years ago when they came to America with a prayer and a dream and a plot of dirt.  

Young Phil Visser-1960's.

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